Blog

New Year is a great opportunity to give your marketing campaign a freshen-up and try out different ideas to boost the visibility of your website. Launch New Events Read more…

Conversational marketing is an important factor for your business that you should keep an eye on as it helps you to keep in contact with your customers when Read more…

When writing content published online it can be tempting to add bells and whistles to give the content a specific tone or brand. But it’s just as important Read more…

Google Analytics is such a highly important tool to be installed on all websites. Not only can it provide an insight into how your website is performing, but Read more…

Under the current UK Data Protection ACT 1998, companies are allowed to use a “soft” opt-in approach when it comes to data collection. This means that any data Read more…

There is not one golden rule for increased success in driving more website traffic – its success depends on a whole host of different things, all being done Read more…

Each great piece of content a law firm creatives becomes an asset. Generating a steady supply of content for your law firm’s blog can be difficult, especially given Read more…

Monitoring and analyzing your website usage is extremely important. Regardless of the size of your business you should always be looking to gain deeper insights in to your Read more…

Nowadays marketers continuously have to think on their feet to grab the attention of consumers. Last year we saw the rise of mobile consumers, so marketing efforts were Read more…

Knowing exactly which KPI’s to measure on your law firm’s website isn’t always obvious. By looking at the data obtained from your website’s analytics, you can begin to Read more…

Colour is a highly important part of the branding process, as something that needs to be reflected and consistent through all communications of a brand. After creating and Read more…

Content marketing has evolved in recent years and is now something marketers around the world are actively working into their digital strategies. It is split into two main Read more…

Linkedin is a platform widely used by businesses and professionals as a place to connect and share content. With over 380 million users, it is one of the Read more…

Tela’s experience developing law firm websites and digital strategies has enabled us to identify a few areas that can lead to a more successful site. It is important Read more…

With so many free SEO tools available, it can be difficult to understand which ones will work best for your business. In order to have the best chance Read more…

The website of any brand or business is a shop window and the point from which many clients will make contact. For the top 100 law firms, it Read more…

Colour plays an important role in marketing. Understanding the decisions behind colour choices is something that marketers pay close attention to in order to evoke the right kind Read more…

In 2015 Google started using mobile-friendliness as a ranking signal for users completing mobile searches. They gave a rare warning when they announced the mobile-friendly ranking update, saying Read more…

We all know that smartphones are the future – and it should come as no surprise to learn that the majority of web browsing now takes place away Read more…

Mobile friendly websites will finally be the norm Everyone knows that having a non-mobile friendly website is bad, both for user experience and search engine rankings (as Google Read more…

From April 21st onwards, almost 50% of the top 100 UK law firms’ websites have been placed at risk of being downgraded in Google’s results as the search Read more…

In the last few months we have won three new contracts to develop websites for leading barristers chambers. The new projects will all be utilising our legal services Read more…

I was invited to pitch for a well known barristers chambers website last week. A point we emphasised was the importance of developing and marketing the barristers website following Read more…

Tela attended a seminar last week entitled ROI (return on influence). The speaker was Mark Schaefer, a globally recognised speaker, consultant and author. We recommend checking out his Read more…