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Pay Per Click (PPC) and Search Engine Optimisation (SEO) are types of digital marketing techniques with similar goals, but very different methods. Both techniques help to generate an Read more…

There are many ways you can improve your Search Engine Optimisation (SEO) and optimise your digital strategy to get the most out of the festive period. Planning in Read more…

Christmas can be a busy time for online businesses, as most people are off work for the holidays and have more time to spend researching and looking at Read more…

Roughly half of the world’s population, or 3.8 billion people, use the internet everyday and over 2 trillion Google searches have been made per day in 2018. This Read more…

Regardless of whether you are looking to grow your online presence organically or through paid search, keyword research is an important step in the process. With the correct Read more…

Google Adwords has been developed to include a variety of new extensions that could be of benefit to law firms. Each of the new extensions offers the customer Read more…

When considering all of the potential ways digital marketing can be used, it can be difficult to understand which will offer the biggest benefits and greatest ROI to Read more…

Digital channels have played an important role in most barristers chambers marketing strategies for many years. Although, with audience expectations and methods of communication constantly changing it is Read more…

What are long-tail keywords? Long-tail keywords are keywords or phrases that are very specific but searched for less often. Though they often receive lower volumes of traffic from Read more…

There is not one golden rule for increased success in driving more website traffic – its success depends on a whole host of different things, all being done Read more…

Good marketing is all about how well you expose target customers to your service. So whether you are looking to promote your business locally or nationally there are Read more…