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Insights

Effective homepage design for legal services

08/01/2026 | Law firm websites, Barristers' chambers websites, Design
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When should a law firm update its website?

03/11/2025 | Law firm websites, Website performance

Choosing the right colour palette for your website

23/10/2025 | Website colour usage, Colour usage, Accessibility

Which AI search engine is the best to use and how do I rank in it?

13/10/2025 | Google AI, artificial intelligence, Microsoft Copilot, Perplexity, Google SGE, AI, ChatGPT

The limitations of AI in creative design

30/09/2025 | Design, Branding, AI, Creative
Collage of dark teal 3D shapes forming partial curves and geometric elements, displayed in a grid layout with soft lighting and shadows to create depth and a sculptural effect

Using schema markup to improve digital marketing

26/09/2025 | Digital marketing, AI, Search engines, Schema markup

Understanding Google’s September 2025 “perspective” update

18/09/2025 | Google, Content marketing

Optimising your website for ChatGPT

02/09/2025 | Content marketing, AI, ChatGPT, Google AI

Google’s August 2025 spam update

01/09/2025 | Google updates
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The history of branding

27/08/2025 | Branding, Logo

Writing content that ranks locally for London law firms and chambers

22/08/2025 | Barristers' chambers websites, GEO, Generative engine optimisation, Google Gemini, Law firm websites

Top PPC trends to watch in 2025

05/08/2025 | PPC, Google Ads

Google’s June 2025 core update

06/07/2025 | Google updates
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Will generative AI change how your website ranks?

02/07/2025 | AI, Google AI, GEO, Generative engine optimisation, Google Gemini

Using generative AI to your advantage to market your business

25/06/2025 | Google AI, GEO, Generative engine optimisation, Google Gemini

What is generative engine optimisation (GEO)?

30/05/2025 | Google AI, GEO, Generative engine optimisation, Google Gemini
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