Deacons is Hong Kong’s oldest and largest independent law firm, providing world-class legal services from its headquarters in Hong Kong and three offices in Mainland China. Tela worked with Deacons to design and develop a new multilingual website which was launched as part of the firm’s 170th anniversary celebrations.
Deacons needed a beautiful, functional, modern website that portrayed the brand heritage of Hong Kong’s oldest and largest independent law firm. Objectives included improving user journeys, increasing levels of retention and building new functionality to streamline marketing processes and improve communication with clients.
Tela developed a website and digital strategy that allows Deacons to successfully compete online with the largest international firms.
Tela developed a range of bespoke technology which specifically caters for the complex needs of a large law firm while the architecture and user journeys were created to optimise search engine performance and user interactions with key content.
Deacons have full control over three fully translated areas of content and a dedicated careers website while the UI now provides visitors with improved navigation and search facilities, offering quick access to lawyers profiles, key information about legal services and relevant related news content.