We have researched colour usage within the top 50 pharmaceutical websites to discover what colour and luminosity trends are used online in the pharmaceutical sector. To complete this research, we captured the top 10 colours used on the top 50 pharmaceutical companies’ homepages and have dynamically formatted the data into an interactive report below.

The report displays all 50 pharmaceutical website colours on one screen. You can filter by individual companies’ colours by clicking ‘Filter by UK Pharma Companies 2024’. This feature enables you to observe and compare the colour schemes of each company within the industry.

The most used colour among pharmaceutical websites is blue. There are a variety of shades used, but the darker and deeper shades of navy are the most popular.


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